Proprietary server-side tracking

Bypass Meta's dataset restrictions in healthcare (and beyond).

The server-side tracking platform built to eliminate the restrictions Meta applies to your dataset — in healthcare and beyond (Pixel and Conversions API). Lead Generation or E-commerce: lock down your data, get past the blocks and optimize your budget even in the most complex sectors.

EU servers Native Meta CAPI GDPR-aligned
admin.roasync.io / events
Workspace · clinica-demo
Events feed
Live
Sent 24h
12,847+18%
Match score
8.4+0.6
CAPI errors
0
EventSourceMatchStatus
Purchase€1,500.00crm9.2sent
Leadweb8.4sent
Schedulecrm8.8sent
Purchase€142.00web9.0sent
CompleteRegistrationweb8.2sent
Server-side
data sent from the server, immune to iOS, ad blockers and cookies
Offline events
CRM and back-office connected to Meta's algorithm
Deep funnel
optimize on real customers, not just clicks
01The value for your business

What does it actually mean for your business?

It means you stop optimizing blindly. With Roasync you send Meta your high-value offline events, training the algorithm to look for real customers — not just clicks.

Old tracking

“Bring me more generic leads or abandoned carts.”

With Roasync

“Bring me more customers like these — the ones who walked into the clinic or completed the purchase.”

02The platform

How Roasync transforms your Meta Ads campaigns.

Total control of your data, from conversion delivery all the way to algorithm optimization.

01SERVER-SIDE

Proprietary server-side tracking

We bypass the limits of Meta, browsers and cookie blocking by sending data straight from the server. You capture every single interaction without losing data along the way and hand Meta a clean, accurate dataset that's immune to restrictions.

02OFFLINE EVENTS

Offline event synchronization

You connect the real data from your CRM or back-office straight to Meta's algorithm. You finally optimize campaigns on deep conversions: signed contracts, completed in-clinic visits or recurring purchases.

03DEEP FUNNEL

Deep-funnel optimization

Stop teaching the algorithm surface metrics like “clicks” or low-quality leads. Roasync teaches Meta to look only for the users with the highest final-conversion potential, drastically reducing your cost per acquisition.

04SCALABILITY

Algorithm feeding & scalability

The more quality data Meta receives, the smarter your ads become. You stabilize performance over the long run, shorten the learning phase and scale budgets without watching your ROI collapse.

03Beyond the simple lead

Close the loop between your landing page and your clinic.

Getting a user to hand over their details is easy. Getting them to physically show up for a visit at the clinic — or to sign a contract — is another story.

Roasync goes deep into your funnel and tells Meta exactly which leads turned into confirmed visits or completed treatments. So the algorithm stops looking for “people who fill out forms” and starts looking for “people who book and walk through the door.”

Data flow — server-side tracking
Visitor
track.cliente.comRoasync infrastructure
Filter · Consentrules + dedupe
Metaonline + offline
Ad blocker / iOS
Browser pixel blocked
server-side bypasses it
Tracking from the client's domain Respects cookie consent Isolated workspace per client No code on the site
04Case study

+400% real in-clinic conversions and tripled ROAS in the low season.

Before integrating Roasync we optimized our Meta campaigns on generated leads only. The result? Hundreds of contacts, but too many were off-target, never answered the phone or didn't show up for appointments, burning through precious budget.

By sending Meta the offline data on completed transplants and the real deposits paid from our CRM, the algorithm understood exactly who to look for. In just 30 days we stopped buying useless clicks and started acquiring high-spending patients with surgical precision.

Hair Port Clinic — Via Veneto ClinicHair transplants, Rome
05Field stress test

The numbers from our latest field stress test.

We put Roasync's infrastructure to the test in one of the most competitive, high-ticket niches there is: hair transplants.

100%
Data accuracy

A perfect match between the real leads recorded in the CRM and the data sent to Meta's server, eliminating the lost conversions caused by the restricted dataset.

50+
Real patients and deposits in one month

Deep conversions delivered correctly to the algorithm: Meta optimizes ads on paying customers, not just clicks.

500+
Profiled and tracked leads

Over 500 sales contacts managed and monitored across the entire funnel, automatically separating junk leads from visits confirmed in the calendar.

3x
ROAS optimization

Thanks to deep algorithm training on high-value offline events, the campaigns tripled their efficiency at the same budget spend.

Contact us now

Take control of your tracking before your competitors do.

The effectiveness of your campaigns depends 100% on the quality of the data you feed Meta. Continuing to scale your budget with old tracking means accepting a constant loss of conversions and unjustified ad costs. Roasync is the key to taking your performance back into your own hands.